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hootsuite

Digital ads are going to surpass TV ads this year 💸 Good thing we have a guide to social media advertising. https://t.co/yia1510yPP 4 minutes ago

hootsuite

There's much more to social media than the top social media and media sharing networks. Do you know all 10? https://t.co/s7Ad5pRT70 34 minutes ago

hootsuite

We bet you didn't know you could do these 9 things on Instagram 📸 😬 https://t.co/s9sPCegS3x https://t.co/iIPG9OrKop 1 hour ago

hootsuite

How to optimize video content to engage your audience: https://t.co/syxuj4Qoiw The social media video toolkit https://t.co/2NaQzdvAcq 2 hours ago

hootsuite

You're only one step away from your next promotion. Take our FREE Social Marketing course 🎓 https://t.co/ik18xpqJoYhttps://t.co/9G3DJKHImL 3 hours ago

hootsuite

Want to become a better writer? Easy. Just start by following these 12 Twitter accounts: https://t.co/1UKL19vi1m https://t.co/wqjBMQ14eJ 3 hours ago

hootsuite

So how do you entice your audience to read your content without using clickbait? https://t.co/wjtBFo5nv4 4 hours ago

hootsuite

The 4 biggest SEO mistakes (marketers beware) 🚫 https://t.co/kyU8YbIBYt https://t.co/JeuaBS7tOo 5 hours ago

hootsuite

Twitter chats are a great way to grow your social following and generate valuable discussions and feedback. https://t.co/rns2kt1gE0 9 hours ago

hootsuite

What's the worst question you've been asked as a social media manager? These 4 are at the top of our list 😤… https://t.co/QElr8PLIBS 10 hours ago

techbargains

#Amazon just dropped the price of a $100 #apple #iTunes gift card to a low $85. https://t.co/UeBFph5TuY #app… https://t.co/t6pJLQbfYH 11 hours ago

hootsuite

We're already excited for next week's #HootChat! We're chatting about the power of GIFs with our friends at, @GIPHY… https://t.co/orq7HjcF8I 11 hours ago

hootsuite

Want to learn more about social ROI? Get started with our in-depth guide here https://t.co/hmZsORrMTx #HootChat https://t.co/CnQhXuucQw 11 hours ago

hootsuite

Big thanks to @6S_Marketing for joining in today. Give them a follow to keep connected 👍 #HootChat https://t.co/SQi9QxVFye 11 hours ago

hootsuite

That's all for #HootChat this week. Thanks for taking the time to join in, friends! Do you have any key takeaways f… https://t.co/NN3Ue4IzeH 11 hours ago

6s_marketing

@hootsuite A8b. When there are detailed metrics it's much easier to justify allocating budget. #HootChat 11 hours ago in reply to 6s_marketing retweeted by hootsuite

6s_marketing

@hootsuite A8a. We would love more sophisticated tracking for @Instagram boosted content and Stories. #HootChat https://t.co/0MWcmkPHHp 11 hours ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q8. What would be your dream tracking feature? #HootChat https://t.co/ADUrwGhbX2 11 hours ago

6s_marketing

@hootsuite A7b. We're excited for FB Store Visits, which provides physical store visit metrics from users who have… https://t.co/UTBwRjxGfI 12 hours ago in reply to 6s_marketing retweeted by hootsuite

6s_marketing

@hootsuite A7a. As platforms develop new ad products, new metrics are available that support *offline* business objectives. #HootChat 12 hours ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q7. What are new metrics that marketers can track and share? #HootChat https://t.co/51yABRvtRG 12 hours ago

6s_marketing

@hootsuite A6b. Explain why this metric was chosen, the value achieved on the metric, and what this means for the business. #HootChat 12 hours ago in reply to 6s_marketing retweeted by hootsuite

6s_marketing

@hootsuite A6a. Metrics you report will depend on campaign goals. Connect results to social strategy and organizati… https://t.co/gOvcMryx89 12 hours ago in reply to hootsuite retweeted by hootsuite

6s_marketing

Heads down at @hootsuite HQ for our #HootChat! Join in now! https://t.co/XcH89B6k1v 12 hours ago retweeted by hootsuite

hootsuite

Q6. How do you present ROI? #HootChat https://t.co/nMnPdky03q 12 hours ago

hootsuite

Remember: if you're joining in on #HootChat make sure to add the hashtag to your responses so everyone else can see… https://t.co/TPAK9LUCws 12 hours ago

6s_marketing

@hootsuite A5b. Then calculate - Return / Total Investment (ad budget, people hours, etc.) X 100 = Social ROI… https://t.co/laSYQrIPt7 12 hours ago in reply to 6s_marketing retweeted by hootsuite

6s_marketing

@hootsuite A5a. Focus on KPIs that link back to biz goals, and define return based on campaign objective - awareness, leads, sales #HootChat 12 hours ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q5. How do you extract ROI from overall social metrics? #HootChat https://t.co/JQ80hrfo4C 12 hours ago

hootsuite

Join us NOW on Facebook Live: https://t.co/RveUuWiwY2 @Facebook is answering all of your Facebook Ad questions… https://t.co/PDj0eU8cU3 12 hours ago

6s_marketing

@hootsuite A4b. For example Instagram likes and comments are valid when they support brand awareness goals. #HootChat 12 hours ago in reply to 6s_marketing retweeted by hootsuite

6s_marketing

@hootsuite A4a. There can be a place in reports for #vanitymetrics as long as they are tied back to business object… https://t.co/1n5WTTsu0k 12 hours ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q4. What vanity metrics have you started leaving out of your reports? Why? #HootChat https://t.co/ysUevV9fpV 12 hours ago

6s_marketing

@hootsuite A3b. Outline the KPI goals for each funnel phase & each channel, example CTR's & tweet engmnt for ToFu within Twitter #HootChat 12 hours ago in reply to 6s_marketing retweeted by hootsuite

6s_marketing

@hootsuite A3a. Think funnel - identify & align the objectives of the campaign at each key funnel phase. #HootChat https://t.co/GTjYMqz9hl 12 hours ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q3. What are your top tips when determining metrics for success? #HootChat https://t.co/HPZ397QMuV 12 hours ago

6s_marketing

@hootsuite A2. Awareness: clicks/impr, Interest & Engagement: comments/likes, Conversions: leads/prchs/dls, Advocac… https://t.co/IUhBnovkzy 12 hours ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q2. Through the various stages of the funnel, what are the key metrics you track? #HootChat https://t.co/X1LyUFUMAo 12 hours ago

6s_marketing

@hootsuite A1b. Also YOY performance comparisons tend to be best for goal setting, to account for seasonal fluctuations. #HootChat 12 hours ago in reply to hootsuite retweeted by hootsuite

6s_marketing

@hootsuite A1a. Defining objectives based on biz goals & setting realistic (though ambitious!) KPIs from industry b… https://t.co/rK4ncz8Cxw 12 hours ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q1. What are your goal setting processes or best practices? #HootChat https://t.co/o4ZogGoevG 12 hours ago

hootsuite

First, let's start with an easy question: Icebreaker: What is your best productivity hack? #HootChat https://t.co/sYTfWs0oSf 12 hours ago

hootsuite

Here's how it works. There are 8 questions, tag your answers with A1, A2, etc and use the hashtag: #HootChat. Sound… https://t.co/7Nq6dsFRMF 12 hours ago

hootsuite

Welcome to #HootChat everyone — let's get rolling! What city is everyone tweeting along from today? Follow the hash… https://t.co/gu9Lst7ItS 12 hours ago

hootsuite

Alright friends! It's #HootChat time and our friends at @6s_marketing are here to discuss measuring success and ROI… https://t.co/wyzksaMyPP 12 hours ago

hootsuite

Today on #HootChat, we're discussing how to measure and report on the ROI of your social campaigns with… https://t.co/zJhTCNXMmo 13 hours ago

MadalynSklar

Be sure to join our friends at @hootsuite for their awesome #HootChat today at 3pm ET. #TwitterSmarter https://t.co/HtPhBeLXCq 14 hours ago retweeted by hootsuite

MadalynSklar

Ask @hootsuite: What are some advanced tactics to elevate your Twitter strategy? #TwitterSmarter https://t.co/2qQiSZ0f3Q 14 hours ago retweeted by hootsuite

hootsuite

Hey @6s_marketing, are you as excited as we are for #HootChat today? It's almost time! https://t.co/0zobCKhVPA 14 hours ago

DealNews

Did you know that September is the best time to buy a new #bike? Check out this week's 5 best bike deals! #gooddeals https://t.co/T2517ahyns 15 hours ago
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