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hootsuite

Here's what customers really want (and expect) from your Facebook Page: https://t.co/T3JBync7mN https://t.co/x4War60dMc 6 minutes ago

hootsuite

Facebook announced a new jobs tab, Instagram launched Live Video, and more social media news from last month 📰… https://t.co/mDtIC2sCT1 1 hour ago

hootsuite

Statistics that everyone using social media ads should know: https://t.co/RGBhN5OyG1 https://t.co/qaBiaEIyNf 2 hours ago

techbargains

Take your very own 360-degree #photos & videos w/ this #LG #smartphone accessory #camera. Just $99.99 today.… https://t.co/q1bJ7JeNA3 2 hours ago

techbargains

Shed some #light on the situation. Just $18.99 w/ code at #Amazon. https://t.co/c0gL4xGdx6 #lamp #deals https://t.co/JPYEF9aY21 4 hours ago

hootsuite

10 Facebook marketing tips for the holiday season: https://t.co/UeqzciSSxj on @SMExaminer #ChoiceContent https://t.co/v61dze1BJl 4 hours ago

hootsuite

Of course k.d. lang knew the answer! 👶❄️⛺️ #EmojiRiddle https://t.co/DBWg35IN3C 4 hours ago

DealNews

Best Women's Fashion Deals: Go From Work to Play With This Asymmetric Jacket - https://t.co/fiwibexwD9 4 hours ago

hootsuite

Can you guess this holiday song? #EmojiRiddle 👶❄️⛺️ 5 hours ago

DealNews

All-Time Low for @united Nationwide Fares, Starting from $28 1-Way https://t.co/yI2DPBJGtR #ttot #cheapflights… https://t.co/TIfDGIDJvB 5 hours ago

hootsuite

These Tweets are so brilliant, we wish we wrote them ourselves 💭 https://t.co/S1vCkiwAg2 https://t.co/bejmubfLTY 5 hours ago

FASLTD

nta! Be sure to check out https://t.co/IEup3MhaGI for #Santa update 5 hours ago

FASLTD

s & much much more!..." 5 hours ago

FASLTD

Liked "@US_Stratcom: RT @NoradNorthcom: #NORAD is ready to track Sa 5 hours ago

hootsuite

5 facts about Gen C and how companies can better reach and understand this key group: https://t.co/d2sVXBw2wK https://t.co/oEcpqLRj9r 6 hours ago

Insightpool

That went by fast! Thanks @hootsuite and everyone who tuned in to our #HootChat on #InfluencerMarketing 😄 https://t.co/AvPkXo0joo 6 hours ago retweeted by hootsuite

hootsuite

See you again for #HootChat next Thursday! We'll have our friends from @liftmetrix here to discuss Social Strategies to Maximize Social ROI! 6 hours ago

hootsuite

Take a deep dive into Influencer Marketing with our all-encompassing blog post on the topic: https://t.co/sEvCaaMVxU #HootChat 6 hours ago

hootsuite

That's all the questions we have for this week's #HootChat. Thanks @Insightpool for taking the time to join in and… https://t.co/2Xzu0jVq5j 6 hours ago

Insightpool

A8 2/2: Then use that knowledge to find the top influencers who will resonate most with them! #HootChat 6 hours ago retweeted by hootsuite

Insightpool

A8 1/2: #1 is identify your audience. Go beyond demographics to learn more about their characteristics, what they like, etc. #HootChat 6 hours ago retweeted by hootsuite

hootsuite

Q8. What is your top tip for getting started with earned influencer marketing? #HootChat https://t.co/XtKC1qPXDZ 6 hours ago

Insightpool

A7: They MUST work together. IM is relationship building, community engagement & engaging influencers on the channels they are on. #HootChat 6 hours ago retweeted by hootsuite

hootsuite

Q7. How can influencer marketing and social media work together? #HootChat 6 hours ago

Insightpool

A6: Major error for brands = lack of authenticity, only focusing on paid influencers, & not including IM in overall strategy #Hootchat 6 hours ago retweeted by hootsuite

hootsuite

Q6. Where can brands go wrong with their influencer marketing campaigns? #HootChat 6 hours ago

Insightpool

A5: We see 2 main metrics - Engagement Rate (# of ppl engaged/ # of ppl activated) & Click Rate (# of clicks/# of ppl activated) #HootChat 6 hours ago retweeted by hootsuite

hootsuite

Q5. How do you track the success of your influencer marketing campaign? #HootChat 6 hours ago

Insightpool

A4 2/2: See how they engage audiences and if they'll resonate with yours. You want someone RELEVANT & who your audi… https://t.co/EZiSGrwHUI 6 hours ago retweeted by hootsuite

Insightpool

A4 1/2: Knowing your audience is crucial. Tools like IP allow you to monitor your audience and find their top influencers #HootChat 6 hours ago retweeted by hootsuite

hootsuite

Q4. How can brands discover the ideal influencer(s) for their campaign? #HootChat 6 hours ago

techbargains

This popular #Amazon #gift card deal is back. Get a collectible #Gund Teddy Bear w/ purchase of a $100 card.… https://t.co/XvwLxbPpJe 6 hours ago

Insightpool

A3 3/3: And from a business side, earned influence is cheaper than paid bc you're not working with the Kardashians of the world 😉 #HootChat 7 hours ago retweeted by hootsuite

Insightpool

A3 2/3: Earned also typically means working with micro-influencers (instead of celebs) for hyper relevant & authentic campaigns #HootChat 7 hours ago retweeted by hootsuite

Insightpool

A3 1/3: We think earned = more authentic bc paying for influence automatically takes away credibility. 🙅 #HootChat 7 hours ago retweeted by hootsuite

hootsuite

Q3. What is the difference between earned and paid influencer marketing? #HootChat https://t.co/kTt94T0rM5 7 hours ago

Insightpool

A2 2/2: Influencers act as brand advocates and help increase brand awareness and engagement with target audiences #HootChat 7 hours ago retweeted by hootsuite

Insightpool

A2 1/2: People rely on word of mouth - and influencers help brands by spreading WOM to audiences that trust their recommendations #HootChat 7 hours ago retweeted by hootsuite

hootsuite

Q2. How can an influencer help a brand's marketing initiatives? #HootChat https://t.co/ZVE9tJ7iGa 7 hours ago

Insightpool

A1: Someone whose opinions people trust. We think ANYONE on social can be an influencer, no matter how many followers they have. #HootChat 7 hours ago retweeted by hootsuite

hootsuite

Q1. What is a social media influencer? #HootChat https://t.co/beOgFQw4gA 7 hours ago

hootsuite

Make sure to say hi to @Insightpool. This is their first time being a featured guest on #HootChat! 7 hours ago

hootsuite

Ok, let's get chatting! There's 8 questions, tag your answers with A1, A2 etc and we'll share the best on https://t.co/6epgjIVdbM #HootChat 7 hours ago

hootsuite

Icebreaker Challenge: Have you ran an influencer marketing campaign before? How did it go? #HootChat https://t.co/LURFcbke1J 7 hours ago

hootsuite

Yep, it's #HootChat time! Follow and use the hashtag to join the conversation. How is everyone today? https://t.co/sH3013UE3F 7 hours ago

hootsuite

Hey friends! #HootChat is back and @Insightpool is joining us to chat about earned influencer marketing for brands! https://t.co/BZs4CK0zHL 7 hours ago

hootsuite

We have @insightpool joining us today on #HootChat to discuss earned influencer marketing. Join us in 15 mins! 👏 https://t.co/6V9nYB4RPx 7 hours ago

hootsuite

Before #HootChat kicks off, take a read of our Influencer Marketing blog post. Some HootChat homework! https://t.co/JDtuD5K6YU 7 hours ago

hootsuite

Find out who your competitors are: https://t.co/xzfhH6gwIo How to conduct a competitive analysis on social media https://t.co/FCQbFnRasX 8 hours ago

Insightpool

How we feel about today's #Hootchat 😊 Join us as we chat with @Hootsuite about Earned #InfluencerMarketing at 3pm E… https://t.co/WItgeox8x8 11 hours ago retweeted by hootsuite
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