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hootsuite

Q7. Where do brands go wrong with social risk management? #HootChat https://t.co/JUw7rSIQf1 1 minute ago

BMediaShop

A6: From @hootsuite 🙃. Such a great learning platform! #HootChat https://t.co/h701nfIoyN 7 minutes ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q6. Where can social pros learn about risk management? #HootChat https://t.co/wQNRQnzGKX 8 minutes ago

SmarshInc

A5 more... for regulated industry companies be sure to KNOW the regulations and try to follow them plus have a way to show you did #hootchat 10 minutes ago retweeted by hootsuite

SmarshInc

A5 more - be clear on what is personal opinion and what is considered company position on key topics so there is no confusion #hootchat 11 minutes ago retweeted by hootsuite

SmarshInc

A5 - start with what social channels are allowed for which biz objectives. Then who can use them - by dept. #hootchat 12 minutes ago retweeted by hootsuite

hootsuite

A5. We've got the info you need to create your own social media guideline 👉 https://t.co/9lVEIcbeYq #HootChat 11 minutes ago

hootsuite

Q5. What is a social media guideline? How do you create one? #HootChat https://t.co/wGeBswNnFf 14 minutes ago

SmarshInc

A4 - more again. Good news is archived/retained content can be leveraged for legal discovery response in addition to compliance #hootchat 16 minutes ago retweeted by hootsuite

SmarshInc

A4 - more. appropriate use of technology is required due to the volume of social so look at archive/supervise solution that scale #hootchat 17 minutes ago retweeted by hootsuite

SmarshInc

A4 - it starts with clear and concise policies and then educating those who you have allowed to use social on behalf of the biz #hootchat 20 minutes ago retweeted by hootsuite

SmarshInc

By the way - awesome feedback and dialogue everyone - seriously! #hootchat 22 minutes ago retweeted by hootsuite

hootsuite

Q4. What processes can brands put in place to manage risk? #HootChat https://t.co/sf6PNjQEBX 22 minutes ago

hootsuite

We're curious, do any of the #HootChat community members work for any of these regulated industries? 25 minutes ago

SmarshInc

A3 - the more sensitive the nature of the comms - the more risk. Also those where two way social is critical - creates time crunch #hootchat 26 minutes ago retweeted by hootsuite

SmarshInc

A3 - more... healthcare and energy are also touch ones due to the sensitivity of the content - pharma too with FDA angle #hootchat 27 minutes ago retweeted by hootsuite

SmarshInc

A3 - truly all but regulated is most - financial services, public sector due to FOIA/Sunshine law, lending/mortgage too #hootchat 28 minutes ago retweeted by hootsuite

hootsuite

Q3. Which industries are most vulnerable to social media risk? Why? #HootChat https://t.co/HXqAziiETx 31 minutes ago

SmarshInc

A2 - bit more ... archiving technology has advanced beyond email and IM to ingest social content now - even personal use for biz #hootchat 34 minutes ago retweeted by hootsuite

SmarshInc

A2 - more... set policies with education combined with a mechanism to apply policy in real time with set remediation works well #hootchat 35 minutes ago retweeted by hootsuite

DealNews

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SmarshInc

A2 - I like to say "manage the risk out of it" as in proper supervision creates opportunity to catch it and address it #hootchat 36 minutes ago retweeted by hootsuite

SmarshInc

A1 a bit more... tricky part is balancing need for pre-approval vs. responsiveness in dynamic threads #hootchat 38 minutes ago retweeted by hootsuite

hootsuite

Q2. What does it mean to manage risk on social media? #HootChat https://t.co/3Xu6pvGOCX 38 minutes ago

SmarshInc

A1 more... Allowing social comms for business without a governance policy is not a good idea and introduces un-intended risk #hootchat 42 minutes ago retweeted by hootsuite

SmarshInc

A1 right off the bat - saying no to social is a risk these days - solutions exist to make it safe and compliant #hootchat 43 minutes ago retweeted by hootsuite

hootsuite

Q1. What risks exist in social media management? #HootChat https://t.co/taQg5Ibm5Y 45 minutes ago

hootsuite

Ok, let's get chatting! There's 8 questions, tag your answers with A1, A2 etc and we'll share the best on https://t.co/6epgjIVdbM #HootChat 47 minutes ago

hootsuite

That's right, it's #HootChat time! Follow the hashtag to join the conversation. Say hi to everyone! https://t.co/eAs7Rrau78 48 minutes ago

hootsuite

Ok everyone, #HootChat is back and we've got our friends, @SmarshInc, here to discuss managing risk on social media! https://t.co/seaIIofIOl 51 minutes ago

SmarshInc

Greetings from Portand, OR. Looking forward to today's #hootchat https://t.co/AegfRGz6q8 53 minutes ago retweeted by hootsuite

hootsuite

We have @SmarshInc joining #HootChat to discuss managing the risks of social media today. See you in 15 mins! https://t.co/kD1udmkGDQ 1 hour ago

hootsuite

Everything you ever wanted to know about the Facebook Algorithm: https://t.co/8i48qUpWH6 https://t.co/42V801VWXu 1 hour ago

techbargains

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hootsuite

An unexpected way to keep people from quitting: https://t.co/iEvg1Az13A Our CEO @invoker explains for @LinkedInPulse https://t.co/oh4sv93X43 1 hour ago

hootsuite

Boost your brain power with these 16 smart Twitter accounts 🤓 https://t.co/lhQTV5jofY https://t.co/tCqlURme3H 2 hours ago

hootsuite

Thanks for having us on board, @MadalynSklar! #TwitterSmarter #HootChat https://t.co/iF2zvDyifP 2 hours ago

hootsuite

6|6 In short, make sure you're selective with your content, it's relevant, and it adds value to your audience. @madalynsklar #TwitterSmarter 2 hours ago in reply to hootsuite

hootsuite

5|6 Add curated content to increase your impressions and engagements by diversifying your content. @madalynsklar #TwitterSmarter 2 hours ago in reply to hootsuite

hootsuite

4|6 If the answer is Yes to those questions then plug it into your Hootsuite calendar and get sharing! @madalynsklar #TwitterSmarter 2 hours ago in reply to hootsuite

hootsuite

3|6 Is the new content: Relevant to your brand? Interesting? From a trustworthy source? @madalynsklar #TwitterSmarter 2 hours ago in reply to hootsuite

hootsuite

2|6 Once you've discovered some content, you need to ask yourself some questions... @madalynsklar #TwitterSmarter https://t.co/i3Zc8yC7vO 2 hours ago in reply to hootsuite

hootsuite

From A to Z, common terms you should know if you're in the social media industry: https://t.co/TnbDoDmaIq https://t.co/xqhdxJ59Iw 2 hours ago

hootsuite

1|6 Curating content is great! Discover content on your Twitter timeline as well as relevant Twitter lists. @madalynsklar #TwitterSmarter 2 hours ago in reply to MadalynSklar

MadalynSklar

Join our friends at @hootsuite for their awesome #HootChat today at 3pm ET. #TwitterSmarter https://t.co/bHiRp36OEi 2 hours ago retweeted by hootsuite

hootsuite

It's a big day for Twitter chats today! @MadalynSklar's #TwitterSmarter is up first and then we've got #HootChat with @SmarshInc in 2 hours! 2 hours ago

hootsuite

Not familiar with LinkedIn etiquette? These 4 mistakes will make you look unprofessional: https://t.co/rcAWoE7V1u https://t.co/vtUgWtTo3m 3 hours ago

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techbargains

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hootsuite

Maslow's Hierarchy of Needs... but for social media engagement: https://t.co/cnFa9RHFRZ https://t.co/CbPpjU6dwM 3 hours ago

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hootsuite

When's the best time to post on social media? https://t.co/YvA2fYEXpg A guide for Facebook, Twitter, and Instagram https://t.co/dF2ejgBRZL 4 hours ago

hootsuite

25 tips for becoming an online influencer https://t.co/IByP5aUNhb on @mashable #ChoiceContent https://t.co/M0EBFDmZau 4 hours ago
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