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DealNewsWhat You Should Know About Student Loans (and 8 Ways to Pay Them Off) - https://t.co/6euwlMaFBe 3 minutes ago |
DealNewsRumors: Is an All-Glass iPhone in the Works? - https://t.co/8Bb8FYFH6N 3 minutes ago |
hootsuiteStay productive all day 🙌 using these 16 apps: https://t.co/g9wvyu7EEJ https://t.co/QKiTAaGmq7 48 minutes ago |
techbargainsReduce moisture to help prevent mildew in your #home with these #bathfans from @HomeDepot https://t.co/qGPjHd0OSO https://t.co/azCh8Fp6sr 2 hours ago |
hootsuite140 characters can help you stay sharp, just look at these 16 Twitter accounts: https://t.co/pplLBmSZwG https://t.co/nUNY0C2nPU 2 hours ago |
DealNewsBest Women's Fashion Deals: Score Vera Bradley Clearance Up to 60% Off! - https://t.co/0eI5YLLhS6 3 hours ago |
techbargainsGot pains and aches? Try these heating pads for quick pain #relief https://t.co/mJ4E9rtlRV https://t.co/Gol0zKHS10 3 hours ago |
hootsuiteCommon social media security challenges and proven solutions: https://t.co/gEJoRuo8TQ A 5-step guide https://t.co/Q5ed4HcPs2 4 hours ago |
hootsuiteHow to securely scale social media: https://t.co/YqFsQGHZiO A guide to protecting your business https://t.co/kMN4aVpUlb 5 hours ago |
hootsuiteThere are so many acronyms flying around these days. Here's how to stop the confusion: https://t.co/iyKkX9UVt6 https://t.co/nmbLQnRdoE 7 hours ago |
hootsuiteInstagram images generate 31% more engagement per post than videos https://t.co/uUqYp6kBWu @Locowise #ChoiceContent https://t.co/rMLVru9h8u 9 hours ago |
hootsuiteIs your brand not on Snapchat? Reasons why it's time to get started 👻 https://t.co/LdzYblMSiS https://t.co/uqc7c81rgc 9 hours ago |
hootsuiteWant to start using Twitter polls for your business? Try these 5 ways: https://t.co/lVgbB0g2wa https://t.co/R8mrLhmyo0 11 hours ago |
hootsuite13 Google Chrome extensions for the busy social media marketer: https://t.co/jC96uRyMjh https://t.co/Mm0firlsdD 11 hours ago |
hootsuiteA 'how-to' guide on securing your organization from online threats: https://t.co/nE0oRKnLAY https://t.co/jNtduCsl2I 13 hours ago |
techbargainsDon't call AAA next time you #breakdown. Save yourself & some money w/ a $20 roadside kit. https://t.co/wvJHeEe6n0 https://t.co/QwP1XBR1PI 14 hours ago |
techbargainsEarbuds falling out during workouts? These sweat-proof Bluetooth wireless earbuds are $15. https://t.co/iZBdrYJWEg https://t.co/vBZJHmzhRC 15 hours ago |
hootsuite"People watch this on @YouTube?" Yup, and they're super popular too: https://t.co/ICIXBxx4CW https://t.co/t4aEOilBFw 15 hours ago |
hootsuite18 tips to create your perfect LinkedIn profile (infographic) https://t.co/pMRGKWE9HR on @Entrepreneur https://t.co/iB2E29V9Gk 15 hours ago |
DealNewsEnter NOW for your chance to win an Apple iPad Pro 9.7" Tablet! RT & tell your friends: https://t.co/3V6c0aPFvN https://t.co/kdahHUjcvw 15 hours ago |
hootsuiteHUGE thanks to @LiftMetrix for their insights into measuring social ROI. See you all again next Thursday for another edition of #HootChat✌️ 15 hours ago |
hootsuiteWould you be interested in #HootChat topics outside of social media? Which would you choose? Did we miss any? 15 hours ago |
ATWNetworkingHey @hootsuite you and the #HootChat community rock! https://t.co/QZpWq7MWNq 16 hours ago by hootsuite |
hootsuiteGet more info from @LiftMetrix during our #HootConnect virtual conference June 7th, register for free! https://t.co/JXau2q93Eh #HootChat 16 hours ago |
LiftMetrixA8c: Analytics can help! Use tools to aggregate data & track metrics that comprise your ROI formula. #HootChat 16 hours ago by hootsuite |
LiftMetrixA8b: Become an expert in Google Analytics & use UTM parameters to track web activity from social content. #HootChat https://t.co/Tt6S4WLMT8 16 hours ago by hootsuite |
LiftMetrixA8: Don't do it alone! Talk to other practioners in your industry to understand their social goals and ROI definitions. #HootChat 16 hours ago by hootsuite |
hootsuiteQ8: What advice would you give someone just starting to measure ROI? #HootChat https://t.co/ON3RlvFjcU 16 hours ago |
LiftMetrixA7d: Last common mistake—Not using link tracking (UTM parameters) on your content to attribute web metrics to posts/tweets/ads🙅 #HootChat 16 hours ago by hootsuite |
LiftMetrixA7c: Or worse, never asking senior managers how they think social can drive company business objectives. #HootChat https://t.co/SbqM46QA6G 16 hours ago by hootsuite |
LiftMetrixA7b: Many social teams never sit down with business leaders to define and decide on goals. BIG mistake. Align all stakeholders. #HootChat 16 hours ago by hootsuite |
LiftMetrixA7: First, many social teams aren't aligned on social goals. Sit down as a social team to decide and define success. #HootChat 16 hours ago by hootsuite |
hootsuiteQ7: What common mistakes do marketing pros make while measuring social ROI? #HootChat https://t.co/jfL0CMgffR 16 hours ago |
LiftMetrixA6c: Social metrics can help you to improve content, leading naturally to growth in business objectives. #HootChat 16 hours ago by hootsuite |
LiftMetrixA6b: Website metrics prove how social contributes to the company bottom line, and will earn you more resources and budget💪 #HootChat 16 hours ago by hootsuite |
LiftMetrixA6: Both website & social metrics matter, will lead to different conversations / conclusions. Track BOTH! #HootChat https://t.co/M1wFBVhfbf 16 hours ago by hootsuite |
hootsuiteQ6: Which matters more: social metrics (engagements) or web metrics (traffic)? #HootChat https://t.co/qXr1W7aOVi 16 hours ago |
LiftMetrixA5d: Practitioners measure engagements to benchmark social campaigns or compare networks for performance. #HootChat 16 hours ago by hootsuite |
LiftMetrixA5c: In practice, many business leaders prefer to track business objectives (Ie. website conversions) over social engagements. #HootChat 16 hours ago by hootsuite |
LiftMetrixA5b: Alignment between business leaders and social managers can help grow your budget if you prove real social meda ROI🙌 #HootChat 16 hours ago by hootsuite |
LiftMetrixA5: Your definition of social ROI must be decided with input from social practitioners & business leaders. #HootChat https://t.co/YWtDX0te9L 16 hours ago by hootsuite |
hootsuiteQ5: Do social professionals view ROI the same way as business leaders? Why or why not? #HootChat https://t.co/4uwWrLMyA1 16 hours ago |
LiftMetrixA4c: If your goal is conversion, define what that means. Page view? Email signup? Purchase? Track these through Google Analytics📈 #HootChat 16 hours ago by hootsuite |
LiftMetrixA4b: If your goal is engagement, choose the most important social actions (Likes, RTs, Views) and set these metrics as your goals. #HootChat 16 hours ago by hootsuite |
LiftMetrixA4: Ask yourself: What do I want my audience to do? Engage on social networks? Or click-thru to website? #HootChat https://t.co/zWiXVDVFSC 16 hours ago by hootsuite |
hootsuiteA4: Here are some Social Media KPIs that we think you all need to consider using: https://t.co/MQuhhVV37r #HootChat 16 hours ago in reply to hootsuite |
hootsuiteQ4: What are some meaningful metrics for social media? #HootChat https://t.co/rOsJyaAas3 16 hours ago |
LiftMetrixA3d: Or maybe ROI = credit apps for #finserv, new customers for a consumer brand, or downloads for an app. #HootChat https://t.co/yRAp2MO6vV 16 hours ago by hootsuite |
LiftMetrixA3c: Ex: in E-Commerce ROI = Online Sales. For B2B, it's email acquisition. Media companies = Page Views. #HootChat https://t.co/PMVJGDYZ3c 16 hours ago by hootsuite |
LiftMetrixA3b: While every company is unique, there are similarities in ROI measurement among companies in the same industry or sector. #HootChat 16 hours ago by hootsuite |
LiftMetrixA3: Social ROI Measurement should always be specific to YOUR company goals and business objectives! #HootChat 16 hours ago by hootsuite |
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