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ndimichino

A6a: Thinking that social branding is something that can be accomplished with a slide in a presentation. #HootChat @hootsuite 4 minutes ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q6: What are some common mistakes companies make with branding? #HootChat https://t.co/Wv1XGSdaxu 5 minutes ago

ndimichino

A5e: As far as people, @Harry_Styles does what @KimKardashian does, only with every single tweet. His audience is incredible. #HootChat 7 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A5d: Here's a tweet that made me choke on my coffee. This was when @HouseofCards season 3 was released. #HootChat https://t.co/MGbQYc8Dhd 8 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A5c: ...they embrace the wacky/strange, and it almost works too well (check their Tumblr, too). #HootChat 10 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A5b: @DennysDiner completely understands their brand and audience online, and realized this can be a space to experiment... #HootChat 11 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A5a: The obvious ones are brands like @Nike or @CocaCola. I'll go with one of my favorite brands: @DennysDiner. #HootChat @hootsuite 11 minutes ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q5: Which companies (or people) have the most engaging social brands? #HootChat https://t.co/j3SAoWBHX7 13 minutes ago

ndimichino

A4b: And at Square, our voice is more direct, smart, and informative. #HootChat 19 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A4a: Voice should be true to your company's mission & overall outlook. At Charmin we had a fun, cheeky voice. #HootChat @hootsuite 20 minutes ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q4: How can you decide what your social brand 'voice' sounds like? #HootChat https://t.co/WQ8C4jvNGw 21 minutes ago

ndimichino

A3e: Final step: Executing on your content strategy to reach your target audience and achieve your goals. #HootChat 22 minutes ago in reply to ndimichino retweeted by hootsuite

bbandmmedia

A3: Effort! A lot of companies don't realize how much time and effort it takes to build your social presence @hootsuite #HootChat 24 minutes ago in reply to hootsuite retweeted by hootsuite

ndimichino

A3d: Figure out the channels your brand belongs on. Solidify content streams. Establish your voice (this may vary by channel). #HootChat 23 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A3c: Setting social and (possibly) business goals. Identify your industry and target audiences. Determine advertising budgets. #HootChat 24 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A3b: Be able to answer a seemingly simple question: How do we get people to care about us and our message/company/product/mission? #HootChat 25 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A3a: Create a (written/real/tangible) strategy to follow. This will be your [insert religious book of choice]. Follow it. #HootChat 26 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A3: *longgggggggggg inhale* #HootChat @hootsuite 27 minutes ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q3: What pieces go into building a social brand? #HootChat https://t.co/8JlbTkeUZB 28 minutes ago

ndimichino

A2c: You'll see on social that we share helpful info, tips, & advice. And, of course, feature Square sellers with amazing stories. #HootChat 31 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A2a: Your online presence should bring your company's mission to life, providing some inherent value to your audience. #HootChat @hootsuite 33 minutes ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q2: Why is it important to thoughtfully build your company's brand? #HootChat https://t.co/3ocbE3dDNS 34 minutes ago

bbandmmedia

A1: A brand is everything you want your company/product to represent! It's the unique identifier ✋ @hootsuite #HootChat 40 minutes ago in reply to hootsuite retweeted by hootsuite

ndimichino

A1b: Your digital brand is the reputation, appearance, and personality you build for yourself or your business online. #HootChat @hootsuite 40 minutes ago in reply to ndimichino retweeted by hootsuite

ndimichino

A1a: Hey everyone! Since you all basically know the answer to this (hopefully), I'll share an answer specific to social... @hootsuite 40 minutes ago in reply to hootsuite retweeted by hootsuite

hootsuite

Q1: What exactly is a 'brand'? #HootChat https://t.co/dqoKM9Bqyn 41 minutes ago

hootsuite

Let's get chatting! There are 8 questions, tag your answers with A1, A2 etc and we'll share the best on https://t.co/6epgjIVdbM 💬 #HootChat 44 minutes ago

hootsuite

OK but seriously, today we're talking social brand building with @ndimichino from payment startup @Square. Welcome to #HootChat Nick 👋 45 minutes ago

hootsuite

Cha-ching! Time for #HootChat! Today we're making it rain... with tweets. Say hi and follow the hashtag to join in 💯 https://t.co/NURberedIX 46 minutes ago

DealNews

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techbargains

Even kids can pilot this copter. #DJI makes the best #DroneCameras in the business. https://t.co/3n8hoDIDBD https://t.co/7F1AQtSJQ5 55 minutes ago

hootsuite

We're talking social media + brand building on #HootChat, led by @Square's @ndimichino. Join the convo in 15 min! https://t.co/MTDWzNBQqG 1 hour ago

hootsuite

The skills gap at work… that no one is talking about: https://t.co/MFc4tdDLkx @invoker on @Medium #ChoiceContent https://t.co/wAr0skZgK6 1 hour ago

DealNews

A friendly face can make shoppers feel obligated to pick up a product https://t.co/1kBZzVG3wT https://t.co/tMTQHQs4aa 1 hour ago

hootsuite

A list of important words you should be monitoring on social media for your brand: https://t.co/8BP1Na4bDa https://t.co/kU8bxxBesB 2 hours ago

hootsuite

8 signs you're on the golden path to success: https://t.co/JkX4rnpkYu on @Entrepreneur https://t.co/mSBPxCzPEN 2 hours ago

techbargains

#BestLaptopDeal today! i7 Skylake, 4K screen, 256GB SSD, 2.9lb laptop for $660. #roadwarrior https://t.co/oWePihwCpo https://t.co/tRvgHnqYd4 2 hours ago

DealNews

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hootsuite

A social media marketing plan you can execute in less than 20 minutes a day: https://t.co/mpDi3uJv9R https://t.co/8pg6sLdpnq 3 hours ago

DealNews

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DealNews

Today, you can essentially nab two Papa John's #pizzas for free when you buy a $25 gift card #MorningJolt https://t.co/9GsGHBqOsw 4 hours ago

techbargains

Silly poor people, #Teslas are for the rich! Fastest way to #Model3 is to buy Model S or X. https://t.co/GW8eNLsUk6 https://t.co/V9ugM9hegO 4 hours ago

hootsuite

A guide to starting your own #TwitterChat: https://t.co/WRqiYZNbEC Join our #HootChat at 12pm pst https://t.co/csyXbnDRtY 4 hours ago

techbargains

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DealNews

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hootsuite

8 reasons why your social media strategy isn't working: https://t.co/oHHX6wsUbj https://t.co/K1W9T5wQBX 5 hours ago

DealNews

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hootsuite

How to advance in your career without becoming a workaholic: https://t.co/tvA6ZbUEXV @FastCompany #ChoiceContent https://t.co/B07xIndKlJ 6 hours ago

hootsuite

3 new Facebook features you need to learn and master: https://t.co/mV11LbTozy @MariSmith shares killer insights https://t.co/BJTsMWZFpH 6 hours ago

DealNews

.@Walmart is helping serve pie for our birthday APPLE pie! (We're giving away #Apple stuff) https://t.co/mcBet1UNPt https://t.co/ZyHXCBEwin 6 hours ago

hootsuite

How to stand out with social selling: https://t.co/12K18LPuEv https://t.co/EjcAaNhRyB 7 hours ago

techbargains

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DealNews

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hootsuite

16 super smart Twitter accounts that'll make you... super... smart: https://t.co/9Jy0Fum971 https://t.co/YLGJ0gYCOf 8 hours ago

techbargains

Don't let your #electronics be the victim #surgeprotection https://t.co/kPnEO8gFEx https://t.co/51ncBvxgjb 9 hours ago
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